One of the things most people assume is that the iPhone is a luxury device and while that was true initially based on both the cost of the hardware and the data plan you are required to add, things appear to be evolving. According to a recent Comscore study:
“These data indicate that lower-income [...]
iPhone opening new market opportunities
October 30th, 2008 · View Comments · Nokia, apple, gadgets and technology, marketing
Tags: apple·comscore·emerging markets·iPhone·marketing·research·ui·user experience·ux