atmaspheric | endeavors

The idea as I understand it is this: your feedreader, like your browser and email app, is a hub of information. It makes sense to want to route information from the hub to other applications. You might want to store something in a database, send an email based on a news item, send a news item into an iChat session, and so on. Sending a news item to a weblog editor is just the first, most obvious application. [inessential.com: Weblog]