atmaspheric | endeavors

a multi-tasked stream of consciousness or perhaps just emails to myself

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New Peruvian Soft Drink Packs a Punch

June 10th, 2004 · No Comments · Food and Drink, marketing, tv

This is a pretty amazing development coming from Peru and apparently it’s not the only beverage product looking to take advantage of the coca leaf…

A Peruvian company is producing a soft drink with coca, the much-maligned green leaf used to make cocaine.
[New York Times]


Dave Chappelle did a parody of Red Bull called Red Balls
, which was like crack in a can, but this is actually real. It only includes trace amounts of cocaine, but still…

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