atmaspheric | endeavors

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Microsoft launching blog service in Japan

August 4th, 2004 · Comments · marketing

Steve Rubel Points to an interesting blog launch…

TOKYO (Reuters) - Microsoft Corp, the world’s largest software maker, said on Wednesday it is launching a Web log service in Japan on a trial basis, and aims to have one million users in the first year. [Reuters.com]

Japan is an curious choice… I wonder if they thought it would fly beneath the radar intially or whether it will cater more towards the use of mobiles…

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