atmaspheric | endeavors

a multi-tasked stream of consciousness or perhaps just emails to myself

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TiVo thoughts

October 27th, 2004 · No Comments · marketing

Just ran across this statement on TiVo… certainly hits the nail on the head — especially now that DVR penetration is pushing ahead right from the Cable and Satellite guys…

How do you convince consumers that paying a premium for first class is a good idea when the folks sitting in coach either don’t know first class exists or worse, THINK they already are sitting in first class? [Michael Gartenberg]

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