atmaspheric | endeavors

I don’t know that the average mobile consumer knows or cares but the iPhone is a surprisingly closed platform. You’d think with the massive volume of applications and sales that it would naturally be open, but like all Apple products there are rules and the best oportunities are left for the house.
As [...]

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After a lively debate on twitter tonight I’ve decided to reorganize my thoughts into post. My discussion with @chansearrington has really gotten me thinking about what Nokia’s perspective is on data usage and frankly why I think it’s wrong for today’s consumer marketplace.  Let me caveat this by first stating that I am considering only [...]

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So I tried Microsoft’s Bing search … meh. It’s a nicer page than Google, but the results were less than expected and it feels like a rebadged Live Search page – which it probably is regardless of the new search algorithm.

The biggest gap for me though is the sheer lack of mobile access. [...]

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When you see a great piece of work, it’s got to be shared. I am pretty sure this is Vimeo’s First foray into rich media marketing and it’s killer. The Honda team planned and shot a beautiful film and the Vimeo team paired it with a full page integration (takeover would be the [...]

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I shared this find on twitter earlier tonight and it was re-tweeted enough times that I’ve continued to consider just how awesome it is. This piece from BMW to counter Audi is either the more brilliant placed media ever or a very slick piece of augmented reality viral marketing. Either way it’s a [...]

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This is what’s happening now …
Sprint’s launched a new campaign and is getting some good buzz on twitter because it mentions twitter.  I think the ad is a serious miss. But first why not watch it for yourself…
online casino
Pretty cool animation style, potentially interesting factoids – but for whom?  Most of what happens though [...]

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We can’t possibly get 100Mbps at home soon enough! Video seems like the obvious service in what we use today, but just imagine if everyone had such a fast connection! There’s sure to be new applications …
Cable executives have given several reasons for why many cable systems in the United States are [...]

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update – AT&T Caved!
I’m just catching the news on AT&T’s new TOS which seriously limits the potential for bringing your own mobile capabilities.
I think we all get that carriers don’t want to be just a dumb pipe, but let’s be honest the more advanced the mobile device, the less likely you are to be [...]

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Joanna Stern from Laptop Magazine makes many good points on why MIDs make no sense.
Still not sure what MIDs are? MIDs are meant to be different from smart phones in that they intended to have specific connected purposes. Intel told us that some MIDs will focus on navigation, others on multimedia (watching movies and listening [...]

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In what has to be the lamest idea I’ve seen touted in a very long time, Microsoft has decided that Isaac Mizrahi (who has no mobile or technology design credit) knows more about what the on device experience should be like.
The designers are working to improve the background wallpaper, color schemes, and the look of [...]

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This week marked the opening of the .Tel TLD and I decided to go for a few after being seduced by the potential. I had initially seen the .Tel team at DEMO last September, but could not really wrap my head around why I’d want a new domain until now.

Telnic has decided [...]

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Received the following from Amazon today which was a nice surprise as I’ve never seen this before – from them or anyone else actually.
Greetings from Amazon.com.
You saved $3.99 with Amazon.com’s Pre-order Price Guarantee!
The price of the item(s) decreased after you ordered them, and we gave you the lowest price.
The following title(s) decreased in price:
War Child: [...]

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Let’s face it. It’s easy to acquire video content these days regardless of whether you subscribe to a particular tier from your cable company or even whether you live in the country. Regardless of this the content companies still do not offer a legit path to offer content direct to consumer on a [...]

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As you may have read already today, Microsoft intends to launch retail stores which strikes me as a serious challenge.  Unlike Apple which has had great success with their retail strategy, Microsoft relies far too much on their external ecosystem to tell their whole story.
Microsoft has a solid story around connected entertainment with Xbox, Zune [...]

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jkOnTheRun reports on how Google is now honoring Psion’s trademark of Netbook effectively killing the search term for anyone else.  If this pushes further we are likely to see devices currently called netbooks go through a rebranding.
What’s strange about this is that Psion has effectively been a dead company for years and has no active [...]

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See if you can guess what it is …

As an added bonus I did not find Lily Allen’s sophomoric release to be as strong as her first.

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Microsoft truly can’t get out of their own way … Windows 7 looks so good, yet we’ll have to suffer through a ridiculous number of SKUs when one would suffice. And the worst thing I’ve read yet on the topic is that Netbooks will get something called Starter Edition which limits you to 3 [...]

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Just go read it.
Richard Branson apparently called the guy personally and invited him to particpate in meal planning as well.  I would be pissed to find such garbage on a long haul flight like this too – especially for a high end airline like Virgin.  Seems they’ve taken the right steps to keep the customer [...]

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Acknowledging what customers want and then proving the right bundle is key as a service provider and mobile operator DNA in Finland seems to be doing just that. Seeing Joikuspot partered with a carrier is awesome! Of course they recommend a flat rate for data service and offer a nice 2mbps connection to [...]

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I thought I was missing something when I read that Mozilla was investing money in a new open streaming video format.  Yeah I get the proprietary thing, but do we really need another way to get video into a browser?  I’ve installed Flash, Silverlight and Quicktime (try to avoid Real) and can play it all.
Apparently [...]

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