Google TV’s Tough Sell

The WSJ has a report today about the challenge in selling GoogleTV to traditional players in the TV business. This should not come as a surprise to anyone given the long history of resistance to change from media companies in general.

In recent weeks, Google has met with officials of TV networks including ABC, CBS, Fox and NBC to encourage them to work with the service, according to people familiar with the matter. Content owners, though, are skeptical that Google can provide a business model that would compensate for potentially cannibalizing TV owners existing broadcast businesses.


I still don’t see the problem this is solving even as a technology early adopter. I don’t find myself wishing I could more actively search on TV. I take a quick spin and either find something of moderate interest or just tune out.