BMW Audio Books

BMW Audio Books

BMW has launched a site promoting 4 new audiobooks, which I’ve just downloaded.  This is a joint promotion from Random House, though BMW retains the branding on things… I’ve yet to listen, but am syncing to my iPod for the train home.  This seems like a nice brand extention idea – mobile content to enjoy while driving or just on the go.

technorati tags:, , , , ,

2 Replies to “BMW Audio Books”

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.