atmaspheric | endeavors

Target is slowly joining Walmart on RFIDs. This is great. Keep going. Unfortunately, misguided privacy activists want stores to destroy the tags as you leave the store. RFIDs could be a very powerful way for people to track the goods that they buy. For example: it would be great for insurance purposes (have you ever tried to catelogue your household items before a move?). In this case, the benefits far outweigh any negative privacy issues. [John Robb's Weblog]