Gizmodo confirms Apple will be releasing movies from the major studios on the same day to AppleTV as DVD. I honestly prefer the quality of AppleTV over my Cablevision on-demand system and like the extra functionality of portability to my iPhone or iPod. Even with these details though I really hope this is just the first step.
As I’ve said a few times here, DVD release should not be the end game. It’s theatrical release and I’d be willing to pay a premium for the privilege. There’s limited value in getting just the movie on the same day I can get the full DVD. Helping my wife and I see a movie that’s being released to theaters — something that’s quite hard for families with young children — would be truly powerful and worthwhile.