Online TV Viewers Tolerate More Ads (and get paid)

The only thingI want to know is how much the panel gets paid to endure 16 MINUTES of ads during a 30 Minute show. Who are these people? I’m sure the groups were considered a great success …

Viewers of 30-minute TBS sitcoms like “Meet the Browns” watched, on average, 40 percent of the episode if there was one minute of ads and 37 percent of the episode if there were 16 minutes of ads. Viewers of hourlong TNT shows like “Memphis Beat” watched 59 percent of the episode if there were one minute 15 seconds of ads, and 49 percent of the episode if there was 20 minutes of ads.

via Online TV Show Viewers Tolerate More Ads, Turner Says – NYTimes.com.

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