For the first time I noticed that Wired.com is running an advertorial from Sony. If you don’t know what an Advertorial is, it’s ad based content written in the form of an article though usually marked in a way so that you are not too easily fooled to think it impartial from the publisher. Magazines run them fairly regularly. This particular piece is titled:
Revolutionary A/V Gear
The Most Advanced Professional Audio-Visual Technology Comes Home
feature by Sony advertising series
You can check it our for yourself here: New Technologies