Yahoo hints at social networking service

No avoiding the heat I guess…. social networking continues to draw interest from the Majors…

Yahoo on Wednesday dropped hints of growing interest in social networking services for search, coming after announcements of efforts from rivals Google and Microsoft.

o’s vice president for search, said the company sees a future in which people can share their Web searches with friends.

“A lot of the Web is about sharing,” Cadogan said, speaking to an audience at Stanford Business School’s first annual technology conference.

He pointed to a fairly new feature from Yahoo that lets people in remote locations search simultaneously by using IM environments in Yahoo instant messenger. “This is just the beginning. A lot more will come from that,” said Cadogan, a former executive at Overture Services who joined Yahoo when it bought the commercial search pioneer. []

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