Jeremy Allaire: The Big Picture, Literally

Nice quick thought piece from Jeremy Allaire over at PaidContent…

Jeremy believes and I agree that soon we will see new models for content distribution based on models and systems being developed now through blogs, aggregators and subscription services. It’s already becomhg very easy to subscribe to audio content through things like iPodder, which download the enclosures through RSS 2.0. Once the tech can be fully hidden from the user, this becomes easier to market and sell to people who get the benefit of more media to enjoy.

Now that video can be produced cheaply and with reasonable production values, and now that it can be affordably distributed and perhaps even easily monetized, will we see an emerging new class of “video site producers” rather than classic textual content. In 1994 when the Web really emerged, it helped bring forth an explosion in the amount and richness of text that was produced and available globally. I believe we’re at the front-end of a very similar curve in video, and this world / opportunity is not going to look very much like how we as consumers find, acquire and view video today. [paidContent.org’s ContentNext Series]

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