No serial for Apple’s iWork seems like a marketing move

I was reading about the lack of a serial key for iWork via Obsessable this morning and it occurred to me that while that is actually a pretty standard Mac thing, it could also be a way to encourage distribution and trial.  Sure you lose a bit, but more Mac users using iWork (which looks sweet) is a good thing and Apple can certainly afford the full “trial.”

1 comment for “No serial for Apple’s iWork seems like a marketing move

  1. 11/23/2009 at 7:56 pm

    thanks this information 😉

Leave a Reply

%d bloggers like this: